Saturday, January 05, 2008

The Power of Transylvania Wizzair. Extremely funny story by Andy. I would have personally preferred "Cluj, Transylvania" - like on their website - instead of just "Transylvania", it wouldn't have made a big difference in the impact but it would have been far more precise about the actual final destination, but nevertheless it's a good start in understanding how to use the worldwide known Transylvania brand to make money.